{"id":7298,"date":"2010-11-10T09:14:55","date_gmt":"2010-11-10T09:14:55","guid":{"rendered":"http:\/\/www.bhadas4media.com\/old\/2010\/11\/10\/%e0%a4%93%e0%a4%ac%e0%a4%be%e0%a4%ae%e0%a4%be-%e0%a4%95%e0%a5%8b-%e0%a4%a8%e0%a5%8d%e0%a4%af%e0%a5%82%e0%a4%9c-%e0%a4%9a%e0%a5%88%e0%a4%a8%e0%a4%b2%e0%a5%8b%e0%a4%82-%e0%a4%a8%e0%a5%87-%e0%a4%96\/"},"modified":"2010-11-10T09:14:55","modified_gmt":"2010-11-10T09:14:55","slug":"%e0%a4%93%e0%a4%ac%e0%a4%be%e0%a4%ae%e0%a4%be-%e0%a4%95%e0%a5%8b-%e0%a4%a8%e0%a5%8d%e0%a4%af%e0%a5%82%e0%a4%9c-%e0%a4%9a%e0%a5%88%e0%a4%a8%e0%a4%b2%e0%a5%8b%e0%a4%82-%e0%a4%a8%e0%a5%87-%e0%a4%96","status":"publish","type":"post","link":"https:\/\/www.bhadas4media.com\/old\/%e0%a4%93%e0%a4%ac%e0%a4%be%e0%a4%ae%e0%a4%be-%e0%a4%95%e0%a5%8b-%e0%a4%a8%e0%a5%8d%e0%a4%af%e0%a5%82%e0%a4%9c-%e0%a4%9a%e0%a5%88%e0%a4%a8%e0%a4%b2%e0%a5%8b%e0%a4%82-%e0%a4%a8%e0%a5%87-%e0%a4%96\/","title":{"rendered":"\u0913\u092c\u093e\u092e\u093e \u0915\u094b \u0928\u094d\u092f\u0942\u091c \u091a\u0948\u0928\u0932\u094b\u0902 \u0928\u0947 \u0916\u0942\u092c \u0920\u094b\u0915\u093e \u0938\u0932\u093e\u092e"},"content":{"rendered":"

: Obama sweeps the prime time coverage : Obama Grabs Maximum Prime Time Coverage Among Foreign Heads <\/strong>: The three day visit of US President Barack Obama to India received more prime time TV news coverage than any foreign heads of the states who visited India and even more coverage than Indian Prime Minister\u2019s visit to any foreign countries, according to a study.<\/p>\n

To analyze the coverage of US President Barack Obama\u2019s visit to India, CMS Media Lab conducted the study of prime time (7-11 PM) of six major news channels (Aaj Tak, DD News, Star News, Zee News, CNN IBN and NDTV24x7) from 1st to 8th November 2010.<\/p>\n

The study revealed that the three day visit of Obama, from 6th to 8th November 2010 received 70% more prime time space than the three days visit of his predecessor George Bush in 2006. Obama received 2410 prime time minutes whereas Bush\u2019s three day visit in 2006 got 1392 minutes of prime time coverage.<\/p>\n

The news channels carried 309 news stories and 64 special programs and devoted 1105 & 1892 minutes respectively of the prime time on Obama\u2019s India visit. According to the study, Obama\u2019s visit got the maximum coverage on CNN IBN with 636minutes of coverage, followed by NDTV 24×7, which allotted 625 minutes. Zee News spent 575 minutes and DD News devoted 478 minutes of prime time for the President\u2019s visit. Aaj Tak and Star News allotted 376 and 307 minutes respectively to the US President\u2019s visit.<\/p>\n

The study reflected that the prime time coverage on the President had touched its peak during three days he stayed in India (6th to 8th Nov 2010). Those three days consumed 2410 minutes out of the 2998 prime time minutes of Obama coverage in the eight day study period.<\/p>\n

Table 1 \u2013 Prime Time Coverage of Obama Visit to India from 1st to 8th November 2010<\/strong><\/p>\n

Channel\u00a0 No. of Story<\/strong> Time No. of Special<\/strong> Time Total Time<\/strong><\/p>\n

Aaj Tak\u00a0 27 <\/strong>133.2\u00a0 12<\/strong> 242.5\u00a0\u00a0 376.1<\/strong><\/p>\n

DD News\u00a0 68<\/strong> 301\u00a0 5<\/strong> 177\u00a0 478<\/strong><\/p>\n

Star News\u00a0 80<\/strong> 269.4\u00a0 2<\/strong> 37.2\u00a0 307<\/strong><\/p>\n

Zee News\u00a0 58<\/strong> 187\u00a0 24<\/strong> 388\u00a0 575<\/strong><\/p>\n

CNN IBN \u00a0\u00a0 21<\/strong> 37.2\u00a0 12<\/strong> 599\u00a0\u00a0 636.2<\/strong><\/p>\n

NDTV24x7\u00a0 55\u00a0\u00a0 177.1\u00a0\u00a0 9\u00a0\u00a0\u00a0 448.2\u00a0\u00a0 625.3<\/p>\n

Total\u00a0\u00a0 309\u00a0\u00a0\u00a0 1105.3 64\u00a0\u00a0\u00a0 1892.3\u00a0\u00a0\u00a0 2998 (all time in minutes)<\/p>\n

\u00a0<\/p>\n

Table 2 \u2013 Prime Time Coverage of Obama Visit to India from 6th to 8th November 2010<\/strong><\/p>\n

\u00a0<\/p>\n

Channel No. of Story<\/strong> Time No. of Special<\/strong> Time Total Time<\/strong><\/p>\n

Aaj Tak\u00a0 25 <\/strong> 128.2\u00a0 10<\/strong> 214.5\u00a0 343.1<\/strong><\/p>\n

DD News\u00a0 46<\/strong> 228\u00a0 2<\/strong> 76\u00a0 304<\/strong><\/p>\n

Star News\u00a0 76<\/strong> 265\u00a0 2<\/strong> 37.2\u00a0 302.2<\/strong><\/p>\n

Zee News\u00a0 34<\/strong> 123\u00a0 17<\/strong> 295\u00a0 418<\/strong><\/p>\n

CNN IBN\u00a0 7<\/strong> 13.5\u00a0 9<\/strong> 493.3\u00a0 507.2<\/strong><\/p>\n

NDTV24x7 19<\/strong> 87.3\u00a0 9<\/strong> 448.2\u00a0 535.5<\/strong><\/p>\n

Total\u00a0 207<\/strong> 845.4\u00a0 49<\/strong> 1565\u00a0 2410.4 <\/strong>(all time in minutes)<\/p>\n

Source: CMS Media Lab<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

: Obama sweeps the prime time coverage : Obama Grabs Maximum Prime Time Coverage Among Foreign Heads <\/strong>: The three day visit of US President Barack Obama to India received more prime time TV news coverage than any foreign heads of the states who visited India and even more coverage than Indian Prime Minister\u2019s visit to any foreign countries, according to a study.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[3578,3481],"class_list":["post-7298","post","type-post","status-publish","format-standard","hentry","category-tv","tag-cms-lab","tag-obama"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/posts\/7298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/comments?post=7298"}],"version-history":[{"count":0,"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/posts\/7298\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/media?parent=7298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/categories?post=7298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bhadas4media.com\/old\/wp-json\/wp\/v2\/tags?post=7298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}