एचटी ने दिल्ली-एनसीआर में खुद को नंबर वन कहा तो टाइम्स ने गोवा में खुद को नंबर दो बताया

नीचे दो खबरें हैं. एक टाइम्स आफ इंडिया में प्रकाशित हुई है. इसमें उसने खुद को गोवा में नंबर दो अखबार बताया है. दूसरी हिंदुस्तान टाइम्स में. इसमें दिल्ली एनसीआर में एचटी को नंबर वन अखबार बताया गया है. आईआरएस 2013 के आंकड़ों को सारे अखबार अपने अपने तरीके से व्याख्यायित कर अपने अपने यहां प्रकाशित कर रहे हैं.

TOI becomes No. 2 English daily in Goa

TNN | Jan 29, 2014

PANAJI: The Times of India has become number two English daily in the Goa market as per the latest Indian Readership Survey (IRS) with a 12.9% increase in readership in 2013.

TOI has consistently grown in Goa with its many initiatives taking it closer to its readers. TOI is now ahead of The Navhind Times and is only behind OHeraldO in the English space. Overall, TOI is in the top five in terms of readership in Goa for the first time, which include the Marathi dailies. TOI is the only newspaper among the top five to register a positive growth in the period.


Delhi, NCR has voted decisively. HT is No. 1

HT Correspondent, Hindustan Times  New Delhi, January 29, 2014

The city threw up a fractured mandate at the state elections. But when it comes to choosing its favourite newspaper, Delhi has decisively voted for Hindustan Times. Again.

Your paper has retained its No. 1 position in the city for the 13th consecutive time, as per the latest  round of the Indian Readership Survey (IRS). These findings were released by the Media Research Users’ Council and Research Studies Council of India on Tuesday. HT’s readership in Delhi is 16.39 lakh, while its nearest competitor, The Times of India, is at 13.94 lakh. HT is ahead of TOI in the National Capital Region as well. HT’s Delhi-NCR combined readership stands at 22.65 lakh, while TOI is at 16.51 lakh. Among the more educated and affluent households (NCCS A, or New Consumer Classification System A), HT has a lead of nearly six lakh readers over TOI.

With a sample size of over 2.35 lakh, the new Readership Survey – conducted now by global Market Research agency AC Nielsen – is one of the most robust readership studies in the world. For the first time, the entire interview was conducted on double-screen CAPI (Computer Aided Personal Interview) to ensure top-quality and secure data collection with the effective use of technology.

While these numbers reflect HT’s continuous growth trajectory, they also bear testimony to the love and faith readers have reposed in the newspaper. This growth, we believe, is a result of our relentless focus on the most important stakeholder – you, the reader. Our campaigns, each one of them, have put the lens on issues that matter to you and our great city. Through our HT For Delhi, HT For Gurgaon and HT For Noida & Ghaziabad, or You Read They Learn initiatives, we have raises issues that matter to you, tried to solve them with your help, and worked towards making our city and our world better. We’ve succeeded in many ways,  but we know there are still miles to go.

In Mumbai, HT has continued to take giant strides. Less than nine years after launching in the city, it enjoys a healthy readership of 13.62 Lakh, over 60% of the Times of India, and more than six times bigger than DNA, its one-time rival.

What’s more, as many as seven lakh readers in Mumbai have opted to read HT as their only English newspaper.  

Hindustan, HT Media Group’s Hindi daily, has moved a step ahead to become India’s No. 2 daily, with a readership of 1.42 crore. In UP, Hindustan has unseated Amar Ujala to become the No. 2 paper with 72 lakh readers, while consolidating its No. 1 position in Bihar and Jharkhand and No. 2 in Delhi. It has also become No. 1 in Uttaranchal.

Mint, the Group’s financial daily, has consolidated its No. 2 position with a readership of 3.1 lakh.

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